Local Eatery is Revolutionizing Statesboro’s Food Scene

Local Eatery is Revolutionizing Statesboro’s Food Scene

Warm and welcoming, the serene music eludes your soul from the bustling world outside. Pleasing aromas emerge from the diversity of food, produced by chicken and waffles and foreign cuisine. Ambiance fills the aesthetically pleasing space from the booths to the bar, to the glass sign engraved with the crew’s mantra, “Teamwork makes the dream work.”

Soyumi is a service-focused Asian kitchen all about “traveling the world through your taste buds,” and pushing the bounds under the lead of serial entrepreneur, Adam Tsang.

Soyumi is a very personal project for Tsang because he grew up in a restaurant that many locals are familiar with, the Peking Chinese Restaurant. Tsang’s parents invested hard work to achieve their dreams and always made time for food together as a family.

“I want to do my best to share that experience with the people of Statesboro now,” said Tsang. “Soyumi Asian Kitchen is dedicated to bringing you that same experience growing up that I had with my family.”

Soyumi is about so much more than just food. Tsang invests heavily in his team and aspires to lay a foundation for their growth and continuous improvement. This position has allowed Tsang to have the greatest impact on the world around him. 

“Me guiding my staff through their lives is far more important than—of course the business has to operate—but, to be able to make a lasting impact on them is huge for me,” said Tsang. “If you take care of your employees, your employees will take care of your customers automatically.”

Brittany Hocker, Soyumi assistant front of house manager, better known as “Adam’s babysitter,” was a Soyumi regular sitting at the bar before being approached with a job opportunity. Hocker had been working as a manager in Pooler, but now she gets to drive six minutes to work every day.

“Working at Soyumi is like nowhere I’ve ever worked before,” said Hocker. “But you know Adam and he makes everything better, bigger, and more exciting than it has to be.”

Taylor Rodgers, Soyumi bartender and server, described her work experience at Soyumi as innovative and fun because there is always something new to learn and she enjoys growing as an individual. Adam is complex: business-minded, yet playful, hard to describe, because he is talented at so many different things, said Rodgers.

“It’s crazy to work with him because you get to see how if you put your mind to something, you can do it,” said Rodgers. “He teaches us to be our best selves in life and grow within ourselves, even though it’s just a restaurant.”

Tsang couldn’t make the dream work without the amazing teamwork that is executed by every single member of his crew. I’m blessed to have a team that stands behind me every step of the journey and goes above and beyond, said Tsang.

Soyumi empowers its team, customers and the local community to live their best lives. Tsang is all about doing things differently from his interview process for hiring talent to the strategies he employs when marketing himself and his passion projects.

Tsang looks for team members that are driven, loyal, and exhibit a desire to be a part of something bigger than themselves. Tsang assesses self-awareness, adversity, dreams, and whether or not he aligns with what a person wants to achieve.

“At the end of the day, I want to everybody to work together to achieve their goals,” said Tsang. “The way you do anything is the way you do everything.”

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